CONNECTING ELITE LEVEL HIGH PERFORMANCE SURFING TO A FUN JELLY CANDY COLLECTING GAME WITHOUT LOSING AUTHENTICITY.
CANDY CRUSH X WSL


THE SODA
SURF CUP
A FUNNEL STYLE TOURNAMENT FEATURING SURFBOARD CANDIES, SODA GUMMY BEARS, AND YETI RIDING WAVES. PLAYERS COMPETED TO WIN A CUSTOM SURFBOARD SHAPED BY MATT BIOLOS AND SIGNED BY THE WSL FINAL 5 ATHLETES, PLUS A ONE-YEAR SUPPLY OF GOLD BARS.